Trine Alfaro Appointed as Florida Rep's New Marketing Manager

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Alfaro brings digital media and brand strategy expertise to the Fort Myers theater's 29th season.

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Florida Repertory Theatre has announced Trine Alfaro as the company's next marketing manager after a months-long search.

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Bringing a diverse background in strategic marketing, digital media management, and community engagement, Alfaro has led marketing initiatives for a nationwide company and previously served as marketing director for multiple school campuses across Southwest and Central Florida. Alfaro holds a bachelor's degree in communications from Florida Gulf Coast University and has strong ties to Southwest Florida, where he has lived for more than 30 years.

Originally from Iowa, Alfaro moved to Florida with his family and grew up in Immokalee, where his family worked in agriculture - an experience that helped shape his strong work ethic and appreciation for community. He is actively involved with numerous chambers of commerce and participates in citywide events and with local boards, reflecting his commitment to community engagement. Outside of work, he enjoys spending time near or on the water, embracing the Southwest Florida lifestyle.

Alfaro joins Florida Rep's administration staff as the company ramps up production for its 29th season.

“The future is bright for Florida Rep,” said producing artistic director Greg Longenhagen in a statement. “We have a spectacular 29th season of professional theatre on the horizon, and Trine will help with that success. He has years of marketing and public relations experience, a real enthusiasm for the arts, and he knows how to blend creativity with data-driven strategy. We're very excited to welcome Trine to the team!”

Founded in 1998, Florida Repertory Theatre is committed to providing a first-class regional theatre for Southwest Florida; to creating, nurturing, and developing a diverse ensemble of theatre professionals who will develop long-term relationships working on a wide variety of plays; to helping improve the quality of life in their community through all the arts; and to making the arts, especially theatre, accessible to every segment of their community. As of 2023, they had a budget of approximately $5.69 million.

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_Originally reported by [BroadwayWorld](https://www.broadwayworld.com/ft-myers-naples/article/Florida-Repertory-Theatre-Names-Trine-Alfaro-as-New-Marketing-Manager-20260515)._