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Thomas Rhett, HYBE’s Blue Highway Records Announce New Label Partnership

Country music star Thomas Rhett and HYBE Americas’ Blue Highway Records have launched Fifty-One/Forty-Nine Records. This new artist-led venture aims to innovate the traditional artist-label relationship within the industry.

·Oct 6, 2026·via Variety Music
Thomas Rhett, HYBE’s Blue Highway Records Announce New Label Partnership

Country star Thomas Rhett and Hybe Americas’ Nashville-based label Blue Highway Records have announced a new partnership, Fifty-One/Forty-Nine Records. Described as “artist-led,” the partnership offers “an innovative approach to the artist-label relationship,” according to the announcement. following more than a decade of shared success. (Pictured above, L-R: Blue Highway CEO Jake Basden, Rhett and G […]

_Originally reported by [Variety Music](https://variety.com/2026/music/news/thomas-rhett-label-partnership-hybe-blue-highway-1236899774/)._

Source Attribution

This story is summarized from coverage by Variety Music.

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